Job Details

Senior Data Management Engineer

Location
Green Bay, WI, United States

Posted on
Nov 23, 2021

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Profile

Description

Humana is a Fortune 60 market leader in integrated healthcare whose dream is to help people achieve lifelong well-being. As a company focused on the health and well-being of the people we serve, Humana starts from within, and is committed to providing progressive benefits that advance the employment experience and vitality of the associate community. Through offerings anchored in a whole-person view of human well-being, Humana embraces a focus on stimulating positive individual and population changes while nurturing a sense of security, enabling people to live life fully and be their most productive.

Against that backdrop Humana is building a best-in-class Consumer Marketing organization to drive profitable membership growth across diverse business lines. Marketing Analytics is a part of Humana's Marketing Organization, supporting marketing initiatives with actionable data and insights across the full consumer lifecycle. We champion a holistic marketing measurement strategy to ensure campaign results are measured with a consistent approach throughout all touchpoints of the consumer funnel. We are seeking a talented data professional to join our team as a Senior Data Management Engineer.

Responsibilities

The Analytics and Reporting Marketing team is a part of Humana's Marketing Organization, supporting marketing initiatives with actionable data and insights across the full consumer lifecycle. We are seeking a Senior Data Management Engineer to support the Pharmacy line of business within our Marketing organization and the Marketing Data Strategy, Analytics, & Measurement teams specifically, in designing and delivering data to enable efficient and effective:


Communications execution - messaging to consumers across the consumer lifecycle - from prospect to member and across recipient roles (consumers, providers, agents, employers).
Marketing analytics - consumer segmentation and analysis to facilitate personalized communications and precision targeting.
Campaign reporting - automated, standardized reporting to measure operational, response, and outcomes to evaluate tests in market and adjust rapidly if/when needed.


Key responsibilities include:


Acquire, validate, store, & protect data, ensuring accessibility, reliability, and timeliness, specifically in support of our Pharmacy line of business.
Design/recommend architecture, develop & document policies, design & deliver automated processes & procedures to manage data - extract, transform, & load.
Support the Pharmacy Data Lead in assisting Marketing partners throughout the lifecycle - from strategy & design through execution to measurement to ensure an end-to-end feedback loop is implemented and measurement is standardized and enabled.


Required Qualifications


B.S. degree in math, statistics/analytics , engineering or a related technology field
5 years of experience preparing and analyzing data to support messaging, reporting, and/or analytics.
Extensive experience using SQL.
At least a working knowledge of ad-hoc query tools and data repositories that support data extraction and manipulation and, preferably, intermediate-to-advanced experience in programming, analytical work, research and/or statistics.
Experience building and maintaining analytic data sets and, preferably, experience with large data sets and health-care data.
Strength in managing multiple priorities and/or projects by using appropriate methodologies and tools.
Strong attention to detail, excellent organizational skills and ability to work independently.
Excellent written and verbal communication skills.
Prowess in introducing new ideas and processes that improve performance and productivity.


Preferred Qualifications


Experience with marketing performance measurement data thru the use of tools such as Adobe Analytics, IBM Digital Analytics and/or Google Analytics.
Use of DMP and CDP solutions in data driven use cases, application in campaigns, and general adoption through strategy to connect to a wider spectrum of datasets, particularly first and second person data.
Ability to work at the O/S level (Unix, Windows, Linux)
Knowledgeable with cloud technologies, specifically Microsoft Azure and/or Salesforce Marketing Cloud
Troubleshoot & improve process performance, including database and/or query tuning and architecture/data modelling
Demonstrated ability with using data visualization tools (Tableau, PowerBI) and the dependency of the data model
Familiarity with campaign marketing tools such as IBM Unica, Adobe Experience and/or Audience Manager, & Salesforce Marketing Cloud
Experience with large data sets and health-care data
Intermediate to advanced experience in programming, analytical work, research and/or statistics


Scheduled Weekly Hours

40

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